Rivian R3
Rivian
Rivian R3: The Compact Adventure Hatchback
The R3 is Rivian's compact electric crossover-hatchback, a smaller, even more affordable model with distinctive retro-modern styling.
Revealed alongside the R2 in 2024, the R3 is a compact electric vehicle that surprised observers with its charismatic, rally-inspired design. Smaller than the R2 and sharing its platform, it aims at an even more accessible price while keeping Rivian's adventurous character.
Its tall hatchback proportions and chunky stance recall classic European hot hatches and rally cars, giving it a personality distinct from typical crossovers. Rivian positions the R3 as a fun, versatile, and affordable entry into the brand.
By broadening the lineup downward, the R3 is designed to attract younger and more budget-minded buyers, expanding Rivian's reach as it scales up production on its new platform.