Ford
Ford Pinto: The Controversial 1970s Subcompact
The Pinto was Ford's small, affordable 1970s subcompact, remembered both for its popularity and a notorious safety controversy.
Launched in 1971, the Pinto was Ford's answer to imported economy cars, offering cheap, simple transportation in coupe, hatchback, and wagon forms. It sold in large numbers during a decade of rising fuel prices.
The Pinto became infamous due to concerns about its fuel-tank design in rear-impact crashes, which led to lawsuits and a major recall, making it a frequent case study in engineering ethics and product safety.
Despite the controversy, the Pinto was a high-volume seller of its era. It remains a significant, if cautionary, chapter in automotive history.