Plymouth Neon
Plymouth
Plymouth Neon: The Cheerful Compact
The Neon was Plymouth's affordable compact, known for its friendly, rounded styling and peppy character.
Launched in 1994, the Neon was Plymouth's compact car (also sold under Dodge), famous for its cheerful, rounded styling and a memorable Hi advertising campaign. It offered practical, affordable transportation with more personality than many rivals.
The Neon used four-cylinder engines, including a peppy twin-cam version, and offered surprisingly engaging handling for an economy car. Its friendly looks and value made it a popular choice for budget buyers.
The Neon was one of the last Plymouth models, and after the brand's closure it continued under the Dodge badge. It remains a cheerful, characterful 1990s compact.