German BMW tuner founded 1965 by Burkard Bovensiepen. Operates as a niche manufacturer producing limited-edition BMW variants with a unique character.
Alpina is a German manufacturer specializing in modified BMW vehicles, founded in 1965 by Burkard Bovensiepen. Unlike BMW M (which produces high-performance sport-focused variants), Alpina produces modifications focused on grand-touring refinement, luxury, and unique character. Alpina-modified BMWs are typically faster than the base car but tuned for refinement rather than aggressive sport-focused performance.
Alpina holds an unusual status: the company is officially a manufacturer (not just a tuner) registered with German authorities, allowing Alpina-modified BMWs to wear Alpina badging and be sold as separate vehicles. Common Alpina products include the Alpina B5 (sport sedan), Alpina B7 (luxury sedan), Alpina XB7 (luxury SUV), and the Alpina B8 Gran Coupe. Alpina cars are sold through BMW dealers in some markets.
Alpina aesthetic identity is distinctive: gold pinstriping (the characteristic Alpina detail), unique 20-spoke wheel designs, leather and wood interior trim, and subtle exterior styling differences from base BMW models. The brand has always emphasized GT-style refinement over outright sport performance. Alpina was acquired by BMW Group in 2022, after over 50 years of independent operation, with plans to continue Alpina production under BMW ownership.